Frozen steak sandwich in a boil-in bag?It doesn't exactly have the mouth-watering appeal that comes from the sound of thin steak sizzling on a griddle and, oh my, the aroma of those onions frying next to it.
But after nearly two years - and more than 100 attempts - South Philly sandwich impresario Tony Lucidonio Jr. says he has found the winning formula for preparing frozen cheesesteak sandwiches for sale in grocery stores that won't result in something gross when popped in the microwave oven and/or boiled - the meat, that is. Never boil the roll.
The discovery, made less than two months ago, paves the way for the sale of Tony Luke's cheesesteak, roast-pork and chicken cheesesteak sandwiches in grocery stores across the nation.
Don't be fooled. He is not suggesting that what you'll soon find in your grocer's frozen-food aisle could masquerade for the right-off-the-griddle, wrapped-in-grease-stained-paper original.
"Is it as good as a steak I just pulled off my grill? No," said Lucidonio, who also acts and sings. "But is it the best frozen steak? It is the closest thing you will get to having someone cook on a flat-top griddle."
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